Fundraising Software

Portfolio

FAQs

TMG Company Brochure

Whitepapers

Contact Us

Careers

Robert Drummond, Chairman, Principal

Bob was a co-founder of Epsilon Data Management, Inc. a $140mm marketing services firm and one of the true pioneers in the field of database marketing. Bob spent 28 years building Epsilon from a 4 person start-up into a high tech growth company with a professional staff of 800. Epsilon went public in 1984 and was sold to American Express in 1990. Bob was CEO for 6 years before leaving in 1998. During his tenure Epsilon built high performance customer databases for companies including: IBM, American Express, Fidelity, Hyatt Hotels, Disney, Nordstrom and many of the country’s largest non-profit organizations.

Since leaving Epsilon, Mr. Drummond has worked with a number of early stage high tech companies in raising venture capital and building growth strategies. He currently sits on a number of private company boards including: Prospectiv (Internet Marketing Services), Great Works Internet (ISP Company), Declude (Security Software & DNS website co).
Previous public board assignments included: Epsilon Data Management (Nasdaq -7 years) and Safety 1^st (Juvenile Products – Nasdaq – 6 years). He was also a Director of the Massachusetts High Tech Council for 6 years.

Bob is a member of the Board of Trustees of Drexel University in Philadelphia, and on the Board of Directors at Winchester Hospital and Winchester Physician Associates. He is an Advisor to the Social Enterprise Club at the Harvard Business School and the HBS Non-Profit Fellowship Program.

Robert.drummond@tacklemarketing.com

Brian Renda, President & CEO, Principal 

The start-up of “Tackle Marketing Group” in 2005 is our vision of what a good agency should look like and how we wish to be recognized by our clients and the industry.  Good service. Good results.

Mr. Renda was responsible for creating some of the most successful and powerful fundraising campaigns for clients across the country and in Canada before starting the new company. His articles on direct mail communications, investment strategies for non-profits and selling direct have been published in Adweek, The Non-Profit Times, Dimensions and Selling Advantage. 

My role as CEO in the new company includes day-to-day operations and overall direction of the company.  But the excitement really bubbles when we are all working on a client project whether its’ working late finalizing creative or writing the overall strategy for a project or campaign.  I grew up in this industry working with clients – and that’s where I add the most value to the team, leadership.   

Brian.renda@tacklemarketing.com